FALL09 HELLZ BELLZ WOMEN IS NOW AT "MADE TO ORDER"

Hellz was born the brainchild of Lanie & Bam in the gritty streets of New York and let loose upon the world in 2005. Hellz aims to to reintroduce strength, individuality, and sexual empowerment with a sassy, balls to the walls approach. Kill that cutesey, helpless, damsel in distress noise; the bad girls, bookworms and divas alike are represented. To reflect a woman deeper than the hyper-feminine stereotype. Hellz calls to all women to confront conformity, tear down boundaries and rewrite the rules. From the back alleys to the art galleries, the suburbs to Broadway, wake up, take charge and let it be know, “Long Live Hellz!”- LANIE NOT BZ






MODEL:JASMIN
PHOTGRAPHER/STYLIST:AZ